The Naked Truth Blog
The World’s Priciest Perfumes: Because Your Wallet Should Suffer for Your Scent
Perfume: the invisible accessory that announces your presence and lingers just long enough for people to wonder if you're rich or just showing off. Every year, brands try to outdo each other, not in how they smell, but in how much they can charge you for a bottle of fancy liquid. Here’s a taste of the most ridiculously expensive perfumes in the world:
Perfumery 101
The eBook will provide an understanding of the things you need to know before making fragrances and launching a brand. Even if you just want to create scents for yourself, family, and friends, you will find this a valuable guide.
Stop Buying Perfumer's Alcohol!
Three reasons why you should dilute your perfumery ingredients in alcohol and which alcohol to avoid and where to get the right one!
THE ZESTFUL WORLD OF CITRUS
This week it's all about the zest and zing of citrus! These lively notes are the unsung heroes that bring a burst of freshness to any fragrance. Let's peel back the layers and squeeze out the drops of their secret life.
ENHANCING LONGEVITY WITH NATURAL FIXATIVES
THE MAGIC OF NATURAL FIXATIVES
Natural fixatives are key ingredients in perfumery that help stabilize volatile notes, making the fragrance last longer on your skin. But their role isn't just about endurance; they also add depth and richness to the overall scent profile.
THE MYSTERIOUS ALLURE OF OUD
This week we're exploring the mystical world of Oud – a scent that's as enigmatic as it is revered. Often called the 'Liquid Gold' of perfumery, Oud's journey from traditional use to global acclaim is a tale of luxury, culture, and aromatic power. Traditionally, Oud is central to the olfactory heritage of the Middle East, where its deep and complex aroma has been cherished for centuries.
BREATHE DEEPLY: FRAGRANZE 2024 AWAITS IN FLORENCE
Calling all fragrance industry professionals, buyers, and media! Florence, Italy, is gearing up for its annual celebration of all things olfactory: Fragranze 2024. This September, from the 13th to the 15th, the Stazione Leopolda will be transformed into a haven for those in the fragrance world.
THE ALCHEMY OF ALDEHYDES IN PERFUMERY
This week we're delving into the world of aldehydes – the unsung heroes that revolutionized modern perfumery. Let's uncover the science and art behind these intriguing compounds.
TOP SIX TIPS FOR SCENT SUCCESS
I unveil the top six essentials for achieving success in the art of perfumery. Whether you're a budding nose or a seasoned perfumer, these tips are the cornerstone of crafting exquisite scents.
AMBERGRIS – THE OCEAN'S FRAGRANT GIFT
This week we dive into the enigmatic world of Ambergris, a substance as shrouded in mystery as it is steeped in luxury. Let's unravel the secrets of this prized perfume ingredient.
THE ROMANCE OF ROSES IN PERFUMERY
Let's explore the multifaceted charm of this beloved flower in the world of perfumery.
ROSES IN PERFUMERY: A GLOBAL AFFAIR
Roses have captivated perfumers for centuries, but not all roses are created equal. Each variety and its origin bring a unique story and scent profile to the world of fragrance.
THE INTOXICATING TRIANGLE
Just like music, the perfect balance of notes is essential to creating a pleasing scent. Too many base notes, and the fragrance can be overwhelming, while too many top notes will leave you with a scent that's fleeting and unmemorable. Finding the right balance is crucial to creating a long-lasting marriage within the ingredients and allowing the scent to seduce you.
ITALIAN PERFUMERY IN THE 16TH CENTURY
Perfumery, or the art of creating scented products, has a long history in Italy dating back to ancient times. In the 16th century, Italy was a major centre for the production of perfumes and other scented goods. The city of Florence was particularly renowned for its perfumes, which were made from a variety of natural ingredients such as flowers, herbs, and spices.
CELEBRATING THE ENIGMATIC NARCISSUS IN PERFUMERY
Often mistaken for its larger cousin, the daffodil, the Narcissus used in perfumery is typically a smaller variety, boasting delicate yellow and white petals. Its scent is far from the bright cheeriness of daffodils; it’s deeper, intoxicating, almost narcotic – a true olfactory paradox.
PERFUMERY GOALS
Are you interested in creating your own signature perfume?
Well, before you start haphazardly blending together a bunch of scents, let's talk about the importance of having an objective...
EXTRACTION METHODS OF PERFUMERY INGREDIENTS
There are various types of raw materials: essential oils, absolutes, natural isolates, and synthetic molecules. Each one is unique and has its own special characteristics that make it perfect for certain uses. In this article we'll discuss how we extract the natural oil from organic plant material.